re:Play 2024

AWS re:Invent's exclusive tech-driven after-party transformed the Las Vegas Festival Grounds into a playground of light, sound, and spectacle for over twenty thousand attendees.

View the ZEDD + WEEZER – AWS re:Play 2024 case study

Guests posing for a photo against a step-and-repeat wall of AWS re:Invent logos

Three guests with drinks posing on the AWS re:Invent step-and-repeat

A guest filming on a phone inside a dome washed in red and blue light

A performer in a holographic jacket and cap singing into a handheld mic under a single beam

A performer in a glowing visor with arms outstretched to the crowd

A guitarist singing at the mic in warm red light, a wall of round bulbs behind him

The crowd facing the main stage as fire graphics fill the screen behind the band

The illuminated South Arena dome rising behind the crowd, a reusable-cup return banner in front

A group photo on the AWS re:Invent step-and-repeat, the photographer's laptop in the foreground

Guests playing an oversized red pegboard game with giant balls inside a dome

A guest sprawled across an orange wobble stool on bright green turf

A guest photographing the animated Digital Mirror screen on the arena concourse

Guests roller-skating beneath a hanging Silver City Skate Rink sign, patterns projected on the floor

DJs performing with hands raised under the re:Play All Stars screen

A guitarist silhouetted against a burst of white laser beams

The main-stage crowd inside the arched arena, fire and palm graphics across the screens

An outdoor set piece with a car mounted above a red staircase, hazy beams over the festival grounds

Two guests posing inside a mirrored booth lined with re:Play LED tubes

Guests sitting on tiered outdoor seating along the red carpet at night

A guest interacting with the Digital Mirror screen as it generates a portrait

Guests posing on a giant inflatable cloud installation

An autonomous shuttle vehicle on display on the turf, the Las Vegas skyline behind

An oversized soft-play obstacle course laid out on turf under the tent

Guests at the front barricade cheering with hands in the air

Performers in patterned bodysuits on the All Stars stage with arms outstretched

DJs on stage with arms raised as blue beams sweep the crowd

Fisheye view of the outdoor plaza with tiered seating and an orange skate ramp

A guitarist performing in front of a large Weezer screen graphic

Guests cheering beside a game leaderboard screen showing their 56-point score

Guests roller-skating across a patterned rink floor under blue light

A DJ working the decks in the round, lit blue

A mirror ball and blade rig above the circular dance floor with the DJ playing in the round

Guests playing cornhole on the turf beside the dome, purple beams inside

Two guests posing between AWS re:Play LED panels as a friend photographs them

Fisheye view of the main stage with CO2 jets firing over the crowd

A truss tower lit blue with searchlight beams shooting up into the night sky

A gloved hand drizzling sauce over a tray of tacos at a food station

A stripped-back monster truck on display among guests at night

A weathered coupe parked as a prop in the crowd, a hoisted car visible behind

An orange scenic ramp with a car framed under a lit archway against a skyline backdrop

Fisheye view of the outdoor plaza with bleachers, the orange skate ramp, screens and cranes

Three guests holding up a screen showing an image-recognition demo result

The dome lit magenta at night with reusable-cup-return banners and the Strat tower behind

The AWS re:Play dome with an orange shipping-container bar in front, lit red

The empty orange skate ramp and quarter pipe under work lights

Guests at the barricade cheering with hands up and phones raised

A DJ on stage with arms spread wide in front of a blue LED wall

The production crew posing together in front of the re:Play main-stage screen

Fisheye view of the arched arena packed with the crowd in teal light, the DJ silhouetted

Guests crossing the grounds between pink-lit tower structures in haze

Guests playing badminton on a turf court under the tent

Fisheye view of the crowded festival street lined with banners, the Strat tower behind

Guests posing inside the re:Play photo booth lined with LED tubes

Six crew members posing outside the site at night on the Strip

Two crew members on site beside the shipping-container offices in daylight

The main stage in red with a starburst LED structure above the crowd

The main stage in green and blue with beams fanning over a packed crowd

The crowd's phone lights filling the dark arena behind the DJ's silhouette

Two crew members in a utility vehicle on site during build

Guests roller-skating across the pink and purple checkerboard rink floor

Aerial daylight view of the site with the arched tent structures going up

The re:Play Main Stage dome lit magenta at night with the Strat tower behind

Wide crew group photo on the floor in front of the re:Play main-stage screen